BIO

Hi there, I'm Yidie Ling, a multidisciplinary UX designer with a passion for crafting delightful and playful experiences with emerging technologies. I'm currently pursuing my Master of Design degree at UC Berkeley, building on my previous academic accomplishments, including a B.S in Cognitive Science with a specialization in Design and Interaction and a B.A in Interdisciplinary Computing and Art from UC San Diego.

 

Before embarking on my graduate studies, I worked full-time as a UX designer and overseas operation specialist at Timi Studio Group in Shenzhen, China. There, I applied human-centered design approaches to real-world products and used data-driven methods to create content and designs for millions of users, which resulted in increased brand impression and player engagement in game communities.

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As a lifelong learner, I'm currently experimenting with designing AR experiences using Unity. For me, experience is everything, and I aspire to bring delightful and playful experiences to everyone through my designs.